Tag:business photography
Market research is so important. As a photographer, I don’t really have the perception of a consumer when it comes to booking and participating in a photography session. I decided I wanted to get real feedback on these experiences, to help improve my service. So I put out a survey to small business owners in Melbourne to help with some market research. Specifically, I was asking about the expectations they have in regards to personal branding and corporate portraiture for […]
Recently I worked with Jen, who is a small business owner local to me. She decided to bite the bullet and stop putting off getting some new headshots for her business. Like many business owners, Jen wasn’t super keen on getting behind the camera. While she knew there was value in it, it doesn’t stop that all too common dread or nervousness. “Where do I put my hands!?”, “How do I pose?” – these are the most common worries people […]
Stock Photography It is one of those things that can be so convenient. There are so many stock photography libraries out there. If you’re out of the loop, photographers shoot and upload their work into these libraries, and they can be purchased with various licenses for others to use. It is common for stock photography to be used to accompany articles, or on brochures and marketing material. While it can be incredibly easy to access this photography, it is not […]
Meet Tracy: I met Tracy a long time ago. We share a mutual friend, and often crossed paths at birthday parties as children. So it was amazing when Tracy decided to open her business earlier this year, as I had just started my new adventure with my business too. She is a qualified meditation teacher, and her business, Looking Inwards, consists of classes and courses in meditation. It has definitely been really rewarding to see Tracy kick her business goals, and […]
Everyone should have a professional portrait/headshot of themselves. It not only looks professional, but there are a range of other benefits too. So if you have a new headshot or are thinking about getting a headshot or portrait taken, have a think about where you will use it. For different industries, there will be various uses for a professional image of yourself. Here are some of the ways you can use your new headshot. Don’t have a great headshot of […]
Do You Need Your Image On Your Website? Let’s say you wanted to hire me as a photographer, you went onto my website, found my ‘About’ page, and found this (above). You can read about me. You can contact me. Maybe you can imagine me. I guess you could look me up on social media to see if I am in any of the photos there. Or perhaps you will just wait and see who I am, if you book […]