Category:Corporate Headshots
Studio Portraiture: White Backgrounds I think a lot of people think of studio portraiture with white backgrounds. Studio photography can have a very distinct look, particularly when it comes to corporate portraiture. Often there is a reason for this. White backgrounds can be a great choice for a headshot or portrait. For companies, matching headshots with a white background can tie in nicely to a website, are easy to manipulate (add space, create banners, print out, replace the background), and […]
Retouching is an important part of my process. I think retouching in general has a bit of a bad reputation. When people think about retouching, many jump to the conclusion of airbrushed skin, blurred features, liquified bodies, picture-perfect and unrealistic perfection. But this isn’t always the case, and it certainly isn’t in my retouching process. I thought I would take you through photo retouching, and the difference between a ‘retouched’ and ‘enhanced’ edit. I want to show you my style, […]
Recently I worked with Jen, who is a small business owner local to me. She decided to bite the bullet and stop putting off getting some new headshots for her business. Like many business owners, Jen wasn’t super keen on getting behind the camera. While she knew there was value in it, it doesn’t stop that all too common dread or nervousness. “Where do I put my hands!?”, “How do I pose?” – these are the most common worries people […]
Stock Photography It is one of those things that can be so convenient. There are so many stock photography libraries out there. If you’re out of the loop, photographers shoot and upload their work into these libraries, and they can be purchased with various licenses for others to use. It is common for stock photography to be used to accompany articles, or on brochures and marketing material. While it can be incredibly easy to access this photography, it is not […]
When I have a studio headshot session, I try to get a feel for the overall mood and style my subject wants. If it is for actor headshots, corporate headshots, or some personal branding, the lighting is a big part of the overall result. I, of course, also have my go-to setups for headshot lighting. These setups work well for all different people – they’re flattering, create nice catchlights in the eyes, and I know the setups off by heart. […]
Recently I was sitting down with an old friend. We were having a spot of lunch, catching up on the past year. He recently has started his own business too, and he specialises in I.T. We were having a chat about what I do, and discussing how headshots can be so beneficial for business. We discussed how headshots are great to look professional, to connect with potential clients, communicate a personal brand. While this was all good, my friend told […]
You have decided that you want some professional headshots or portraits taken (or thinking about it at least). But there are thousands of photographers to consider. How do you find the right one? There are many things to consider: * Price * The Photographer and the experience * What is included * Your end result * The final investment Photography is more than just price: Many people make decisions based of price. Having and working to a budget is an […]
What you miss, when all you do is tell: It is pretty easy to create a webpage, a Facebook page, and an email account. How many emails do you get claiming a particular company will get you ranking as #1 on Google. How many of those emails do you just delete straight away? Tell, tell, tell. Many businesses focus solely on the copy of their website or marketing tactics. They might have an About page with a chunk of text […]
We all need our point of difference. It is important to know what sets us apart from our competition. Your professional image is just one way to set yourself above the rest, and compete with the big brands.
Building a personal brand is something we should all be thinking about. Social media allows potential clients to cast quick and ruthless first impressions. So how exactly can an image affect your personal branding?